close

April 21, 2018

Business

Trying to find a SEO agency for your website? Follow these simple steps!H

SEO or Search Engine Optimization is one of the prime aspects of online marketing. No matter the niche, goals or type, every website needs SEO for getting the right kind of organic exposure. Of course, the first step for that is to find a company for the job.

Here are the steps you need to follow.

  1. Ask around. While you can always hire an offshore service, it is still wise to go for a local one. Ask your friends and industry colleagues about the kind of SEO agencies they have tried so far. Else, just look up online.   
  2. Make a shortlist. If you want to compare companies for SEO Houston, you need at least three good names. Don’t rely on claims alone – check for reviews and what other clients have to say about their work.
  3. Evaluate their website. A good SEO agency should have a competent and well-ranked website. The norm is simple – if they cannot manage things for their own portal, how much can they really deliver on their promises?
  4. Be specific. Talk about your brand goals and requirements in detail. There are no shortcuts in SEO, and everything must be customized to match your website. It is important to have clear communication with the agency you are about to hire.                                                                                                                                                       
  5. Get an estimate. SEO requires a monthly budget, so having an estimate is really important. Make sure that the estimate is fair and covers most aspects of the work. If you are hiring the agency for other marketing work, get different quotes.
  6. Ask about their process. By now, you probably know that SEO is about link building, right use of content and keywords, but the process has to be organic and definite. Talk to SEO agencies to understand what they can really do and how they aim to achieve the same.
  7. Seek reports. Mere claims and good words don’t make sense in online marketing, which is a scalable process. Get reports at least once in a month to know what the company is doing and the changes in traffic and website performance.                                                                                                                                                                                   

Finally, look for agencies that don’t make big commitments. You cannot get on the top of Google search results in a week. As such, you need to give at least three months to a company to get sustainable results. Not to forget, it is important to check if the company can also handle other tasks related to marketing like PPC and social media.

read more
Education

How To Overcome The Pressure Before Attempting Exams

There are several exams including finals, board exams and other competitive exams which are conducted annually for the admissions into the various programs – science, law, management, technology, etc. These exams are conducted yearly by different educational institutes such as IIT – Indian Institute of Technology which conducts both JEE mains and JEE advanced, NEET – The National Eligibility cum Entrance Test and other medical entrance exams.

During these exam seasons, we usually come across many students who will be excessively worried about the upcoming exams. The exam stress or fear may be due to the lack of preparation and planning, exam phobia, lack of confidence, etc. Therefore, it is always advised to study on a regular basis, practice more sample papers and other mock test papers. Students should be prepared enough to face these challenges. Here are a few tips to overcome the tension before attempting the exams.

  • Avoid last-minute craving, and studying new topics before the exams.
  • Try to overcome negative thoughts as it may increase your worry or fear.
  • Leave early to reach the exam hall on time.
  • Just have a glance at the key points before an hour of the exam.
  • Don’t remember your previous failures. Have a positive attitude toward the exam.
  • Stop all comparison with your friends, as it may increase your anxiety.
  • Prepare well before the day of the exams, which will increase your self-confidence level.
  • Keep all the requirements required for exams (spare of pens, eraser, sharpened pencil, sharpener, calculator, hall tickets, etc.) before the day of the exam.
  • If you get tensed, have enough water, listen to music, talk to your friends and stay relaxed.
  • Share your thoughts and discuss few important topics what you have studied. This may increase your confidence level.
  • Don’t panic on seeing the question paper, as you may lose your confidence level.
  • Lastly, stay calm, relaxed and just recollect the formulae, definitions, important points what you have studied.

Students can overcome these exam tensions by having positive thoughts towards their preparation and the exams. Apart from these points, having a poor diet, low metabolism, improper sleep can also result in decreasing the student’s concentration towards their exam. Hence, it is always advised not to study overnight before the exam day but to have a well-balanced diet and regular exercise to keep your brain active throughout the day.

For more tips to overcome the exam pressure, subscribe to the BYJU’S YouTube Channel and watch interactive video lessons on various exam topics.

read more