According to Ironpaper, close to 50% of people have identified that website design is the most important factor in deciding whether or not a business is in fact credible. Beautiful design is one of the essential elements of great web design and one way to ensure that your web design is visually pleasing is to use background textures.
What makes background textures so great is that they can be used in countless ways! Though, the secret is to follow a modern approach and to stick to a couple of basic rules. The following are five approaches that will help you to create background textures that will rock the world of website design. To find out more about the other essentials of great web design, you can click here.
Big and bold can be better
If the foreground that you are using does not have many images, there is nothing stopping you from using a larger-than life style. Though, word of advice, it can be challenging as you do not want the background to become the main feature. So, if you decide to go this route, just be sure to keep track of your analytics. When you all of a sudden see a drastic decrease in traffic, it could be that the visuals that you have used in your website design no longer work.
Go for a gradient
When it comes to using gradients, nearly any colour combo works. So, you can easily use a gradient to add some depth and texture. It is a great way to make your website design more contemporary.
Add a picture
There is no rule that says you have to use a pattern to create a background texture. As a matter of fact, a couple of the top background textures are images that connect to the brand and its message. Though, there is one trick… If you do decide to use a picture, make sure that you fade it into the background. One way of doing this is to blur the image slightly so that the finer details of your image do not appear too important.
Who says your background needs to be static? Why not use a background texture that moves oh-so subtly? You can add animation that uses elements that twists or turns. As a matter of fact, motion can be a great way to capture the attention of people who visit your website. The main trick is that whatever you choose should not overpower the foreground.
Plain and low-key can work too
If the above-mentioned four options are too much, rest assured that there is nothing wrong with going for a background texture that is plain and understated. In order for a background texture to be great, it does not necessarily have to be noticed by those who visit your website.
A plain background texture usually has small patterns that help to draw the attention to the rest of your website design. It will help to ensure that your website design remains readable, while adding some visual interest.
If you want to make your website design more interesting, adding some background texture might just be the solution. Too many website designers still only stick to single colours. However, if you add just a slight hint of texture, it will add more depth to your website design.